About This Workshop
As the baby boomer generation ages and the number of those 50 years and older grows, the yoga market must continue to expand its offerings to serve the needs of a maturing population. At the 2013 Business of Yoga Conference, Sherry Zak Morris, E-RYT 200, owner of Yoga Vista Studio and CEO of YogaJP, shared some key strategies on how to tap into this fast-growing market by optimizing your gentle yoga, senior yoga and chair yoga class offerings. “This is a huge market, and only getting bigger,” she says.